• To increase website traffic

    Fresh and updated content automatically invites new visitors to the website and hence leads to increase in website traffic.

  • Build Brand awareness

    Consistent and quality content helps in building a unique name of the brand that people will remember for long time.

  • To improve Search Engine Optimization

    As more and more audience will visit the website, it will rank high in Google SERP and thus improves SEO process.

  • Increase customer retention

    Unique and regular content help in gaining customer’s trust and thus helps in customer retention.

  • Improve direct sales and conversions

    Using CTA buttons in content helps in initiating conversions and generate leads.

  • Define goals and mission

  • Define audience

  • Research on keywords

  • Competitor analysis

  • Plan content production strategy

  • Create and publish content

  • Monitor, refine and analyse

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